Starts 1999 - 2026

Invisible Craft, Luxury in the Details

Dedicated to precision manufacturing of kitchen and bath appliances, delivering healthy and smart living experiences for homes worldwide.

About Minjan · Since 1999

AboutMingjian

Founded in 1999 · Leading Chinese Kitchen and Bathroom Appliance Manufacturer · Global Professional Supplier of Kitchen and Bathroom Fixtures and Appliances

Guangdong Mingjian Electrical Appliance Technology Co., Ltd. Headquarters Building

Established Since

1999

Headquarters

Shunde, Guangdong

MINJAN ELECTRICAL
Guangdong Mingjian Electrical Appliance Technology Co., Ltd.

Mingjian Electric Group was founded in 1999 and is one of China's largest manufacturing bases for kitchen and bathroom appliances. Headquartered in Shunde, Guangdong—the "Hometown of Chinese Home Appliances"—the company operates six major production facilities in Shunde. Its product lineup includes electric water heaters, gas water heaters, range hoods, gas stoves, integrated stoves, disinfection cabinets, dishwashers, water purifiers, coffee machines, and other full-range kitchen and bathroom appliances.

In addition to its four major kitchen and bathroom appliance bases in Shunde, the Group operates a sanitary ware manufacturing base in Chaozhou, Guangdong, and a hardware fittings production base in Shuikou Town, establishing a complete kitchen and bathroom industry chain. For 27 years, Mingjian has manufactured technologically advanced, high-quality, safe, and energy-efficient kitchen and bathroom products for hundreds of millions of families worldwide, exporting to developed countries in Europe and the United States. The company is recognized as a demonstration enterprise for export electrical products in Shunde.

27 years of professional manufacturing experience
Collaboration across 6 major production bases
Powered by 51 patented technologies
Global presence in 57 countries
20 + Internationally Recognized Certification
4S Worry-Free Service System
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Core Strength

Core Strengths · Data Insights

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Smart Manufacturing Base

Cross-domain Collaborative Efficiency

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Global Market

Internationally Certified

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Focused on Manufacturing

Precision forged by time

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Active Patents

Innovation-Driven Mass Production

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Self-built factory

Foundations of Scalable Manufacturing

Corporate Journey

Company History · Timeless Memories

Since its founding in 1999, every step has witnessed Mingjian's growth and transformation.

1999Milestone

Establish Mingjian

Guangdong Mingjian Electrical Appliance Technology Co., Ltd. Established, Embarking on the Path of Kitchen and Bathroom Appliance Manufacturing

2000

International Certification

Certified under ISO9001 quality management, ISO14001 environmental management, and BSCI business social compliance standards.

2005

Export Demo

Become a Shunde demonstration enterprise for quality and safety in exported home appliances, with products now sold extensively to markets in Europe and the United States.

2010

Base Expansion

6 major production bases fully completed, with approximately 5 square meters of self-built industrial parks now in operation.

2013

Sports Sponsorship

Become an official sponsor of the China Open Badminton Championships and elevate your brand on the global sports stage.

2015

Global Partnerships

Official Partner of the World Snooker Cup: Global Strategy Fully Upgraded

2020

High-tech

Obtained Guangdong High-Tech Enterprise Certification with a cumulative total of 51 patents

2025Milestone

Global Footprint

Our products are best-sellers in 57 countries and regions, with a comprehensive global sales and service network.

Continuous Innovation
Strive for Excellence
Build the Future Together

Time-Honed · Precision Chronicle

From 1999 to 2025, every step marks growth and transformation.

Drag left and right or scroll the mouse to view the full timeline
1999

Origin

Founded the company, embarking on the journey of kitchen and bathroom appliances

2000

System

Company officially established; certified with ISO9001 international quality standards

2004

Go Global

Products exported to Southeast Asia, Europe, and North America, entering the global market.

2006

reputation

Rated as a "Quality Commitment Unit" by the Shunde Quality Month Activity Office

2010

Honors

Selected for the Shunde District Government's "Dragon Rising Enterprises" key support program; all products certified under China's mandatory 3C standards; honored with the "New Leader Brand" award.

2011

High-tech

Certified as a "High-Tech Enterprise of Guangdong Province"

2013

Design breakthrough

Launched the world's first "Smile Curve Electric Water Heater," which was shortlisted for both awards in the Global Design Excellence Awards.

2013

Highlight

Signed with Oscar-winning actor Ren Dahua and the couple Li Hao & Guo Xiaomin; became an "Official Sponsor of the China Open Badminton Championships"; listed on the Guangdong Financial Equity Exchange

2014

Brand Upgrade

Awarded "Famous Trademark of Guangdong Province"

2015

Peak

Official Sponsor of the World Snooker Cup; Recognized as a Demonstration Enterprise for Quality and Safety in Export Home Appliances in Shunde; Recognized as a Demonstration Enterprise for E-Commerce in Shunde District.

2017

Innovative Models

The first to launch the "One-Stop Kitchen & Bath, Plumbing & Electrical Store" franchise model.

2019

Honor

Winner of "Top 10 Kitchen and Bath Appliance Brands in China" and "Top 10 Range Hood Brands in China"

2020

restructuring

Complete the split-share structure reform (establishment of joint-stock company)

2021

Smart Manufacturing Launch

Jingong Cloud MES project launch; foundation stone laid for "Mingjian Intelligent Eco-Industrial Park"

2022

Heartland Navigator

Guangdong Mingjian Electrical Party Branch Inaugurated

2023

Platform Upgrade

Join the Shunde SME Promotion Association

2024

Technical Breakthrough

Breakthrough in dual-mode instant electric water heater R&D; Patent published for "grill and electric oven" (Publication No. CN222075030U)

2025

International Debut

8 Moonshine at the Canton Fair in Guangzhou (jointly building a 216㎡ thematic exhibition with 16 renowned Shunde companies; portable coffee machines are hot-selling in Southeast Asia, and ovens are popular in the U.S.); 11 Moonshine at the Tianjin Investment Promotion Conference; participation in the Hong Kong Autumn Electronics Fair

Six Smart Manufacturing Bases · Nationwide Coverage

Covering the entire chain from R&D to production and exports, building a complete industrial ecosystem

BASE 01

Shunde Headquarters Base

Foshan Shunde

R&D Hub · Brand Operations

Portable Coffee MakerSmart Range HoodBuilt-in Cooktop
BASE 02

Zhongshan Intelligent Manufacturing Base

Zhongshan, Guangdong

Mass Production Center for Kitchen and Bath Appliances

Gas Water HeaterDisinfection CabinetIntegrated Stove
BASE 03

Zhuhai Innovation Base

Zhuhai, Guangdong

Small Appliance R&D and Manufacturing

Electric KettleBlenderAir Fryer
BASE 04

Dongguan Precision Base

Dongguan, Guangdong

Precision Component Machining

Motor AssemblyControl Modulesensor
BASE 05

Jiangmen Export Base

Jiangmen, Guangdong

Export Product Dedicated Line

OEM CustomizationOverseas-exclusive model
BASE 06

Zhaoqing Supporting Base

Zhaoqing, Guangdong

Supply Chain Collaboration Center

Hardware AccessoriesPackaging MaterialsLogistics & Warehousing

Trusted Worldwide · Your Passport to Quality

Elevating the value of Made in China to the global stage with unified, world-class quality standards.

GS

German Safety Certification

Germany and the EU

CE

EU Safety Certification

EU Market Access

CB

IEC Certification

Mutually Recognized Across Multiple Countries

ETL

North American Safety Certification

US/Canada Market

EMC

EMC Certification

Global Electronics & Appliances

ROHS

Restriction of Hazardous Substances Directive

Global Environmental Compliance

ISO001

Quality Management System Certification

International Standard

ISO4001

Environmental Management System Certification

International Standard

BSCI

Social Responsibility Factory Audit Certification

European Retailer Access

Cornerstone of Honor

2010

Longteng Enterprise

Shunde District Government Key-Supported Enterprises

2011

High-Tech Enterprise in Guangdong Province

Official Recognition of R&D Innovation

2014

Famous Trademark of Guangdong Province

Official Brand Value Certification

2015

Shunde Export Appliance Quality and Safety Demonstration Enterprise

Export Benchmark Enterprise

2015

Shunde District E-Commerce Demonstration Enterprise

Channel Innovation Recognition

2019

Top 10 Kitchen and Bathroom Appliance Brands in China

Industry-recognized authority

2019

Top 10 Range Hood Brands in China

Leader in the niche

Global Recognition

Global Trust Wall · Proven Strength

Endorsed by 19 global icons + sponsored by two top-tier international events + aired during prime time on 12+ TV networks

Brand Ambassador Matrix

Best Actor

Simon Yam

Internationally renowned actor

Host couple

Li Hao & Guo Xiaomin

Jiangsu Satellite TV's "One Station to All"

Sports Champion

8-time badminton world champion

Including Olympic champions Zhang Jiewen and Yang Wei, among others.

Sports Champion

8-time world snooker champion

World's Top Billiards Players

International Top-Tier Event Sponsorship

2013

China Open Badminton

Official Sponsor, training 8 world champions

2015

World Snooker Cup

Official Sponsor: Quality Tested at a World-Class Level

Advertise on authoritative media

CCTV Channel 2

National Media

CCTV Channel 3

National Media

CCTV Channel 7

National Media

Hunan TV

Provincial Satellite TV

Jiangsu TV

Provincial Satellite TV

Tianjin TV

Provincial Satellite TV

Fujian TV Southeast

Provincial Satellite TV

Guizhou TV

Provincial Satellite TV

Shanxi TV

Provincial Satellite TV

Heilongjiang TV

Provincial Satellite TV

Hubei TV

Provincial Satellite TV

International Exhibitions and Global Showcase

2025

Canton Fair

8 Moon Phase, a collaborative theme exhibition of 216 sqm built by 16 enterprises from the Shunde home appliance industrial cluster: portable coffee makers are selling well in Southeast Asia, and ovens are popular in the US.

2025

Tianjin Investment Promotion Fair

11 Moon Phase: 30th Tianjin Investment and Trade Fair

2025

Autumn Electronics Fair Hong Kong

Showcase at the International Electronics Exhibition to Expand Global Markets

Global Export Strength

20+

Internationally Certified

100%

Product Export Rate

2004

Exporting since {0}

Our products are exported to high-standard markets in Europe, the US, Southeast Asia, and beyond. A demonstration enterprise for export electrical appliances in Shunde. General Manager Chen Jianlun: "The company has been operating for 30 years, with 25 years of experience in foreign trade."

Corporate Philosophy

Cultural Philosophy · Core values

27 years of dedication, forging our company's soul and core values.

Mission

Craftsmanship unseen, luxury revealed in the details.

Advocate for Low-Carbon Kitchens | Spreading the Joy of Kitchen Living

Vision

Become China's leading manufacturer of kitchen and bathroom appliances

Build a globally recognized brand and lead industry innovation

Values

Integrity · Innovation · Quality · Win-Win

Customer-centric,奋斗者-oriented

"Build the company's future on a foundation of employee growth. Only when employees advance can the enterprise thrive."

Mingjian Electrical Appliances Group
Guangdong ICP Record No. 20043266-4